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Gina (Moccio) DeFord


Like most entrepreneurs, countless past lives led Gina (Moccio) DeFord to where she is today. From leading the marketing and events team at Creative Loafing, to launching the ‘Doughnut Ice Cream Cone’ in the U.S. and growing an IG account to 21K foodies strong at Datz Restaurant Group.

Today, she’s the founder and leader behind Babe Crafted. She started this membership because she saw a need in Tampa Bay for a business development club that a) helped women entrepreneurs build relationships with fellow women entrepreneurs, and b) gave women a platform to promote their business and try new things like video, without investing a ton of time and money figuring things out on their own. Today Babe Crafted’s membership serves 130+ women across 50 industries.

Between hosting Pinterest-worthy Babe Crafted member events, fostering connections between her members, and coaching membership founders, creating blog content, you’ll find Gina sipping coffee in a cozy nook in Downtown Tampa or at the Davis Island dog beach with her Husband and spunky Labrador.

She hopes that one day soon, she’ll get to create one of her famous hand-drawn name tags for you and cheers with you in real life.

How to Grow More Confident in Your Business with Michelle McDowell, Keosha Jones, Jessica Santander and Gina DeFord

Sept. 30, 2022

On the 100th episode of She's Crafted to Thrive, four powerful women share their stories of how they've learned to lean into what works for them and become the people they want to be. In this episode, you will learn: 1. The …

Marketing Membership Growing A Membership

Building A Community Of Boss Women

Feb. 12, 2019

On this episode of She’s Crafted To Thrive our guest is the founder and owner of Babe Crafted, Gina Moccio . She’s located in Tampa Bay and I am super excited to feature this amazing Florida Local. If you’ve ever wondered if…