With a background in marketing and sales, Hailey Rowe was no stranger to entrepreneurship. But she didn't expect the roller coaster ride of highs and lows that she encountered along the way. From burnout to staying focused on her goals, she discovered the secret to standing out in a saturated market; an offer that resonates with her audience. But the real question is - what does that offer to look like?
In this episode, you will be able to:
* Surpass mental obstacles for ongoing business expansion.
* Craft compelling propositions to grab and keep client interest.
* Maintain determination and steadiness for potent marketing efforts.
* Leverage relationship-focused marketing for enduring prosperity.
* Integrate self-nurturing habits to counteract stress for entrepreneurs.
In the podcast, Hailey shared her insights on the shifting marketing landscape and the importance of understanding market expectations.
My special guest is Hailey, is a dedicated marketing and sales coach for health coaches.
The resources mentioned in this episode are:
Changing Marketing Trends
The landscape of marketing is continually evolving, and it's crucial for wellness entrepreneurs to stay informed about new trends and strategies. By understanding the latest marketing approaches, business owners can create innovative campaigns and gain an edge over their competition. The challenge is to stay flexible and adapt to the changing demands of the market, enabling companies to remain In the podcast, Hailey shared her insights on the shifting marketing landscape and the importance of understanding market expectations. By being targeted in their approach and presenting strong offers that lead with benefits, wellness entrepreneurs can effectively embrace the changing trends and make sure their businesses are primed for growth. Hailey emphasized that by honing in on specific market segments and addressing the right pain points, entrepreneurs can create highly resonant messages that foster trust with potential clients.
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I am really excited about this episode because we are talking about turning your side hustle hobby of a business into a full-time success. And you know, full-time success as an entrepreneur can still mean it's a part-time job where you're not like doing all of the things. And I am so excited to have our guest, Hailey Rowe, who is a marketing and sales coach and strategist for. Health coaches. So I had someone reach out to me in my dms and like, Nikita, why are you having all these health coaches on your show? And I was like, I guess I should tell you guys how I come in contact with some of these amazing ladies. So because of the podcast and because of so many different places that I find myself in, in my entrepreneur journey, I find myself meeting these women at different networking events, virtual summits where I'm speaking. And all of that jazz. And so we connect and I make it a point to really connect with my guest, um, that I'm sharing the stage with. I make it a point to connect as much as possible for any like in-person or online events. And I definitely recommend that you do the same because it's really a great way to grow your network and your support system. And if you. Anything about me. I'm one of those people that loves to give and be of service and to then leverage that service in a way that fill in alignment where I do serve and then we serve each other. It's like this beautiful circle of serving one another. So Haley is one of those amazing women that I met during one of my speaking gigs. So, This is kind of like low key a strategy y'all like if you're trying to figure out how to get on other platforms and to be seen and heard, it's to make sure you're connecting with people when you are in different locations or doing different things in your business. Really connect with those other people. I don't believe in the competition kind of thought process, whether you are a coach or whether you are a photographer or there are always going to be more. Of the same. But the difference is, is our stories are all very unique and we can all benefit from those lived experiences whether or not you choose to work with me or with, with any of the other amazing women on the show. So just wanna put that out there. And of course, I love working with women on the show who I feel like there's some alignment there. There's some, some understanding of the importance of mindset and sustainability in your business and. Exactly why I'm having Haley on the show. So a little bit about Haley. She has helped business owners and coaches get more consistent with how they show up and grow and have impact in their business. She shares her fast framer marketing and business tips in her Health Coach Nation podcast, which you can also check out the show notes for when she had me on her show and in the Health Coach Nation Facebook group. So you can find all of that information. From Haley in the show notes and in this episode, you will be able to surpass mental obstacles for lasting business expansion, craft compelling propositions to grab and attract your client's interests and maintain determination and setting as for potent and effective marketing efforts and leverage relationship based, as you all know and love marketing. Whatever economic season we're in and so much more. So be sure to stay.
Marketing and Sales Coach
Hailey Rowe is a Marketing/Sales Coach & Strategist.
She helps female business owners and coaches get clients consistently, develop their no brainer offers, & grow their income & impact. She shares her F.A.S.T. framework, marketing, and business tips in her Health Coach Nation Podcast & in the Health Coach Nation Facebook Group (Facebook.com/groups/healthcoachnation).
Since 2010, Hailey has worked in the coaching industry, as well as in Business Development & Marketing for several wellness companies & startups. She’s also a certified behavioral change specialist and human potential coach.
Hailey’s philosophy: You can have an amazing service and impact to make, but without a strong mindset, and sales and marketing plan, your business will remain a hobby. To learn more about Hailey, go to haileyrowe.com, or connect with her directly on Instagram.com/hailey_rowe.